Retail and eCommerce Growth for CPG Brands

Growing a consumer packaged goods (CPG) brand is tough, especially when you’re trying to break into retail or scale eCommerce without wasting time or budget. At AMP, we’re a retail and CPG marketing agency built by people who’ve actually been there.
We understand how hard it is to get traction in stores, build a brand online, and make every marketing dollar count because we’ve done it too. That’s why we focus on strategies that help you sell more product, plain and simple.

In-Store Sampling Without the Overhead

Traditional sampling is expensive and hard to scale. We’ve created a better way to get your product in front of new customers using in-store rebate campaigns.

How it works

Customers buy your product at a retail location, upload a photo of their receipt to a landing page powered by our partner, Crafted, and get a full rebate via Venmo. It’s an easy, trackable way to boost trial and drive sales.

We handle everything: strategy, creative, ad management, and tracking, so you can focus on your business.

Book a Call

eCommerce Campaigns That Sell

We build ad campaigns that drive purchase frequency and average order value, supported by clear tracking and results.

We help you:

  • Target the right customers
  • Launch and manage ads on Meta, Google, and Amazon
  • Build high-converting landing pages
  • Measure what’s working and adjust fast

SEO That Gets You in Front of the Right Buyers

We optimize your product pages and website so that when people search, they find you and they buy.

We’ll handle:

  • Keyword research based on real buyer intent
  • Technical and on-page SEO improvements
  • Regular audits to keep performance sharp

eCommerce Campaigns That Sell

We build ad campaigns that drive purchase frequency and average order value, supported by clear tracking and results.

We help you:

  • Target the right customers
  • Add unique list items while keeping a consistent phrasing style and similar line lengths
  • Build high-converting landing pages
  • Measure what’s working and adjust fast

SEO That Gets You in Front of the Right Buyers

We optimize your product pages and website so that when people search, they find you and they buy.

We’ll handle:

  • Keyword research based on real buyer intent
  • Technical and on-page SEO improvements
  • Regular audits to keep performance sharp
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We’ve Been There: Yalla Oats

I founded a CPG brand called Yalla Oats, selling high-protein overnight oats. We had fans, sales, and shelf space, but we hit the wall trying to scale without outside funding. That experience shapes everything we do now.

If I were to do it again, I’d:

  • Invest early in product sampling
  • Prioritize customer lifetime value
  • Use influencers to build trust quickly
  • Balance online and retail sales to spread risk
  • Track everything that impacts repeat purchases

Why CPG Brands Choose AMP

We’re not here to impress with jargon or fluff. We focus on what moves product:

Case Study: Boosting In-Store Sales for a Candy Brand

When a new candy brand needed to generate retail velocity and prove customer demand, AMP launched an in-store rebate campaign powered by Meta and Google Ads. By partnering with Aisle for receipt verification and cashback processing, we turned ad impressions into measurable in-store sales with a 35% redemption rate and real, trackable growth.

Let’s Grow Your CPG Brand

Skip the busywork. Get to the results. Whether you’re trying to move more units in-store or convert more clicks online, we’re ready to help.

Frequently Asked Questions

CPG marketing is about helping consumer packaged goods like snacks, drinks, household items, personal care products, and more get noticed, tried, and bought again. These are products people use often and replace regularly, so brands need smart, repeatable strategies to stay relevant and drive sales.

Product Promotion: We use a mix of Meta ads, influencer campaigns, and in-store rebate strategies to drive awareness and purchases.


Brand Differentiation: When your space is crowded, your message matters. We help clarify what makes your product stand out.


Paid and Organic Channels: We run ads to drive quick traction and use SEO, content, and email to build long-term results.


Data-Driven Targeting: We make decisions based on actual performance and purchase behavior, not guesswork.


Retail-Focused Strategy: Most CPG products are sold through retailers. We help you build campaigns that work within that ecosystem, not just direct-to-consumer.